China and Europe

Can Specialist Retailers Survive against Alibaba and Amazon?

It is said that whoever hits first, hits twice. Some days ago, Zalando signed a partnership with its biggest competitors, Amazon and Alibaba. Far from thinking that they were wrong, we feel confident about the future of these new alliances between Europe, China and United States.   Zalando  was founded in Berlin (Germany) in 2008.

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Europe and China Partner to Provide Mobile Payment Solutions by Alipay

Not quite a month we woke up with the news that two technological giants had joined forces in creating an alliance with huge chance of success. The alliance between Ingenico Group and Alipay is focused on payments innovation as part of a wider international push, but is also a recent demonstration of the growing momentum

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China And The Ripple Effect On The Global Stage

What are the risks that could arise from the economic slowdown in China? How does China affect to other countries?  Since starting its market reforms almost thirty years ago, China´s currently economy cannot be ignored. Even if China has not left behind its centrally-planned economy yet, it has introduced some big measures to turn into

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10 Challenges On Chinese Future

Any approach to Chinese landscape ends falling into the same debate: Will China evolve or break over the next years? Although experts do not agree (And neither do we!), in the team we believe it is important to name some of the most immediate challenges ahead for China. Current challenges are also the challenges of

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Spain and China, Allies but not Colleagues in Trade

This post comes to underline the strategy played by Spain on EU’s China policy, a role which has received virtually no attention so far, as well as the major reasons why Spanish e-commerce is potentially attractive for Chinese companies. Spain´s strategy is based on promoting a political resemblance with China in order to gain a

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10 Things you Need to Know to Build a Chinese Website (Part 2)

In the first part of this article, we showed and identified 5 main points that differentiate a Chinese website from its western counterpart that we need to keep in mind in order to build a good one. Let us summarize some of the main points addressed in the previous article: The style, design and structure

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Networking in China: Guanxi for Business

Have you ever heard about Guanxi? This post seeks to provide practical guidelines to Companies on how to handle business interaction between Chinese and Foreign parties to ensure business agreements. While doing a Market Research, Companies should be aware of some of the basic particularities which can condition their success or failure. To develop an

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2 Open keeps growing in Europe with our new office

The 2 Open family keeps growing in order to continue adding value to our customers within the global business world in which we live. China and Europe are now connected with four powerful offices (Shanghai, Weihai, Madrid and Cáceres) that clearly represent what we are and where we want to go; it represents the future and

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