business development in china

10 Things you Need to Know to Build a Chinese Website (Part 2)

At 2 Open, we would be pleased to help you.

In the first part of this article, we showed and identified 5 main points that differentiate a Chinese website from its western counterpart that we need to keep in mind in order to build a good one. Let us summarize some of the main points addressed in the previous article: The style, design and structure

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Networking in China: Guanxi for Business

Networking in China: Guangxi for Business

Have you ever heard about Guanxi? This post seeks to provide practical guidelines to Companies on how to handle business interaction between Chinese and Foreign parties to ensure business agreements. While doing a Market Research, Companies should be aware of some of the basic particularities which can condition their success or failure. To develop an

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Is China becoming more open for imported goods?

Is China becoming more open for imported goods?

Despite its enormous potential, in China the ease of doing business experiences a lightning-fast evolution. Trade in China still suffers from some difficulties that require a certain courage by those who seek success in the country. Such evolution is aimed at providing increasing facilities for the establishment of trade relations in the country but, according

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How to take advantage of the latest E Commerce revolution? U-Commerce trend

How to take advantage of the latest E Commerce revolution? U-Commerce trend

Nowadays, we all are very well aware of the importance of Ecommerce on current business. E-Commerce has been a great revolution for companies and customers, helping the exchange of goods and services without geographical barriers via Internet. With most of famous brands selling via e-Commerce and the development of B2B, B2C and C2C markets, the

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How to optimize traffic within 1688.COM to obtain leads?

Optimize traffic within 1688.com to obtain leads

Interested in the B2B market? This article is  for those currently interested in launching a B2B ecommerce initiative! Following our instruction of How to Sell B2B Online in China, from 2 OPEN we will guide you on the most famous Chinese B2B platform –1688.COM, to obtain leads for your company, giving you the basic information

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How to Sell on Wechat?

Tencent and JD Launch Targeted Brand Advertising on WeChat

Interested on learning how to sell on Wechat? Keep reading! On 20 April 2015, China Press and Publication Academy launched their first report based on Wechat platform. With over 600 million potential customers, the Report showed the great potential Wechat has for Brands to reach new audiences in Chinese market. WeChat is one of the

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2 Open keeps growing in Europe with our new office

2 Open Madrid Employees

The 2 Open family keeps growing in order to continue adding value to our customers within the global business world in which we live. China and Europe are now connected with four powerful offices (Shanghai, Weihai, Madrid and Cáceres) that clearly represent what we are and where we want to go; it represents the future and

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IMEX IMPULSO EXTERIOR – 2016 MADRID

IMG_20160406_IMEX 16

The successful International Business, Investments, Products and Services Fair aimed to improve SME competitiveness; IMEX Impulso Exterior took place last April 6th and 7th in Madrid, at the Marriott hotel Auditorium. The main objective of the event is to promote international overseas Spanish companies and bring together well-regarded and experienced professionals in the field. More than 90

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